Billboard Advertising Costs

The billboard advertising costs can vary greatly depending on several factors, such as location, size, visibility, and duration of the advertising campaign. It’s also worth considering other advertising methods in addition to billboards to reach your target audience and achieve your marketing goals. The pandemic has had a big effect on the advertising business. We see that OOH advertising isn’t as effective as it used to be. More people will spend time outside now that the economy is getting better. The price of billboards will go up because of this. Additionally, billboards are expensive form of advertising for smaller companies. This post looks at the new advertising strategy.

Billboards VS In-hand Advertising

Stop looking for billboard advertising near me. The reasons are:

1.   Not targeted

When compared to the method of billboard advertising, In-hand Advertising methods are effective. They are considerably more targeted.

2.   Expensive

The cost of advertising on billboards is seven times that of in-person advertising. In-hand advertising is the most cost effective strategy.

3.   Short attention span

The attention span of people who look at billboard advertising is short. In-hand advertising, on the other hand, is an unforgettable experience.

Billboard Pricing Needs to be Re-calculated

By the end of the recession, many customers are looking for ways to save money. This includes things you can do inside. They have been shown to work just as well as traditional methods used outside. They don’t cost much. Also, it’s easy to see how many people are interested.
In-hand advertising is seven times less expensive than billboard advertising. Additionally, it supports small firms.