Ambient Advertising
Ambient marketing refers to ads placement on unusual objects or unconventional places where no one expects to have the advert. Ambient marketing is based on the idea that the subtle things people notice around them have an impact on them. Therefore, when thinking of the best way to utilize your limited marketing budget effectively and generate a high return on the investment, think of the unconventional places where you may generate interest of the target audience. Benefits of Ambient Advertising Ambient advertising is used to market products and services in unexpected places. With Ambient Advertising, you can easily place your ads in places where your users have already been, find new ways to drive traffic to your Business, and monitor your success. You can create a unique ambient advertisement by using a variety of materials such as posters, banners, stickers, etc. Note that ambient advertising is not just about placing the adverts outdoors, as is the case with billboards placed