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Advertisement on Valet Tickets

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  Advertising agencies use the valet tickets as their advertising base for promoting the brands. A valet ticket is issued to the car owner when he arrives at a shopping arcade, a hotel, restaurant, or any parking lot of a building or an event. The valet ticket stays with the owner as long as they shop, dine, or spend time in the recreational zone. There are numerous ways in which the valet ticket can be given to the car owner. It can be either placed on the car dashboard or tied to the car keys. The valet ticket could be retained or given back, depending on the policies of the valet parking agency. In some cases, when the customer leaves, a part of the valet ticket is torn and given back to the owner. This portion given to the owner bears the brand endorsement. In all these cases, one thing is common; the valet ticket is retained by the customer for a considerable period of time. This makes the message contagious as people discuss the brand instantly on seeing the ads. Here some reaso