Adzze Advertising

 Bag Advertising on prescription bags is an outstanding tactic to reach consumers with their mind in healthcare. COVID-19 is shifting the Advertising Industry The domino effects from the COVID-19 crisis continue to impact all types of business causing need to change their advertising strategy. As the impact of COVID-19 continues to unfold, brands and agencies need to keep a up to date with the changing consumer behaviors and ensure they are prepared for any outcomes and find new opportunities. Recently the Interactive Advertising Bureau surveyed nearly 400 media buyers and brands. The results were surprising:  74% think the coronavirus pandemic will have a larger impact on their advertising spend than the 2008 financial crisis.  According to the President of Interactive Advertising Bureau, David Cohen, “Typically marketers will press pause for a moment, take a breath, assess the situation, replay and reevaluate.” Adzze has been working with its clients to  adapt to a more sensitive mes